Pantone’s Color of the Year for 2023 is Viva Magenta
It’s the happiest time of the year! Pantone has finally revealed its 2023 Color of the Year. While many design firms expect an earthier palette for 2023, Pantone is going against the grain. The legendary colour palette specialists have chosen Viva Magenta, a vivid, otherworldly tint. What exactly is Viva Magenta? Viva Magenta is a …
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